For many institutions, traditional social media monitoring has become an important part of their duty of care. With some of the new features of Snapchat it is even more important important to keep abreast of the changes.
It has quickly become the great Australian business dream to have an app. But the reality is most apps will fail not only at their core business objective but in general. Anthony Mason gives some apt advice.
In an era where government and politicians act on a hair trigger, and localised issues can jump from the twitter sphere to the PM’s office, what lessons can business learn to engage with government, politicians and the political process?
On Wednesday, during a speech by the Prime Minister, protestors from WACA (Whistleblowers, Activists and Citizens Alliance (@akaWACA – 7,446 followers) took to the stage with placards protesting against the asylum…